Maintaining a healthy influx of strong customer leads is crucial for any business to succeed. Yet with plenty of ways to approach marketing, it can be hard to know the right one for yours.
Acronis created The Ultimate MSP Marketing Guide to help you balance how much you invest in marketing activities with how much you gain from them. We’ve organized the guide and developed pro-tips based on extensive conversations with Acronis service providers about their marketing woes.
If you’re new to marketing that’s OK.
- Build your network
- Leverage social media to attract and engage your target audience
- Build website landing pages designed to convert visitors into leads
- Implement effective lead-generation campaigns
- Measure your content marketing ROI
- Establish successful marketing initiatives and processes
- Deploy components of The Essential Digital Marketing Toolkit
Limitations of SAN-to-SAN replication
Virtualization, application agents, snapshot storage, and server activations are all important aspects to be considered.
Offsite location choice
The biggest mistake is to choose a location near the production site.
Hardware and software drift
The level of maintenance for your DR site could be complicated.
Failed DR exercises
DR test exercises is a huge undertaking with high margins of error.
Underestimating resource and skillset requirements
Will your in-house IT talents be available during a disaster?
DIY vs Paid Solutions
Don’t be afraid to shop around for paid solutions. Advances in cloud technologies make it possible to get an all-in-one backup and disaster recovery solution. This whitepaper also compares the DIY approach with paid solutions and lays out important factors to consider, including capital expenditures, Recovery Point and Recovery Time Objectives, internal resources and insurance benefits.
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Acronis Backup to Cloud provides safe, secure & scalable offsite backup & disaster recovery for any data, anytime, anywhere! Protect your entire system. email, music, photos, videos, documents, personal settings, bookmarks.
Acronis Backup to Cloud
Duration: 1:53
Acronis Backup to Cloud provides safe, secure & scalable offsite backup & disaster recovery for any data, anytime, anywhere! Protect your entire system - email, music, photos, videos. documents, personal settings, bookmarks, and all your applications with award winning Image backup & recovery.
Mark Jameson, V.P. and General Manager, Global DRaaS at Acronis
As General Manager, Disaster Recovery Services, Mark is responsible for the disaster recovery cloud business at Acronis. Mark joined Acronis with the acquisition of nScaled in September 2014.
Previously, Mark built over 30 years of experience in the disaster recovery and information technology markets. Most recently, Mark was the Vice President of Global DRaaS Sales and Marketing at nScaled. Prior to nScaled, Mark was Vice President of Sales at SunGard Availability Services and also held various sales and sales leadership roles with Unisys Corporation.
Universal Restore Disk image technology allows you to create an exact replica of your system and user data in one step.
Dissimilar Hardware In the event of hardware failure, Acronis Universal Restore technology allows recovery of your system.
Application Protection Built-in VSS support produces consistent protection of all running applications.
Specifically, the use case provides information on:
Specifically, the use case provides information on:
Acronis Backup to Cloud provides safe, secure & scalable offsite backup & disaster recovery for any data, anytime, anywhere! Protect your entire system - email, music, photos, videos. documents, personal settings, bookmarks, and all your applications with award winning Image backup & recovery.
In the event of disaster, Acronis Backup provides fast, one-click recovery of individual files, application data, or a complete system. Use whatever system you’re comfortable with from Windows XP all the way up to Windows 8.1. including your touchscreen tablet.
In the event of disaster, Acronis Backup provides fast, one-click recovery of individual files, application data, or a complete system. Use whatever system you’re comfortable with from Windows XP all the way up to Windows 8.1. including your touchscreen tablet.
About Acronis
In the event of disaster, Acronis Backup provides fast, one-click recovery of individual files, application data, or a complete system. Use whatever system you’re comfortable with from Windows XP all the way up to Windows 8.1. including your touchscreen tablet.
Use whatever system you’re comfortable with from Windows XP all the way up to Windows 8.1. including your touchscreen tablet.
The Company’s IT Environment
Its production servers, network, storage, and DR services.
The Company’s IT Disaster Recovery Policy
Its business continuity objectives, DR solution, backup policy, and DR plan.
When a Disaster Happens
A systematic recovery timeline demonstrating how the IT department restored the data center, using Acronis Disaster Recovery Service.
This use case is appropriate reading for CIOs, CTOs, and IT directors/managers in medium-sized organizations, as well as IT workload specialists in enterprise companies. Download it now!
Enterprise companies indicate that a single
hour of downtime costs their company over $100,000 a year on average.
- ITIC Survey
The average cost of data center downtime was $7,908 a minute in
2013 — that is $690,204 per outage. In addition, 91 percent of data centers
experienced an unplanned outage over a 24-month period.
- Emerson Network Power and Ponemon Institute
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